Concept Design for a book about Konrad Lorenz and his Imprinting Theory
Creating a logo for a photographer that talks about this profession without cliches is a challenge. So, for this logo I've tried to go beyond the surface and enter on the techniques, story, physics and evolution of photography.
I learned that the human eye is comparable to the photo camera because the image that the human eye (or the camera lens) see get upside-down once the image is on the retina (or film) to be later rotated again to its natural direction. So the logo express this schema and communicates that the photographer not only take pictures with his professional tool but uses first the human eye, the intellect to choose when to take a photo.
A nice photo camera can take nice photos but a great photo can only come from a great thought.
MACC (Museo d'arte contemporanea di Cuneo) is born, a contemporary art museum that already has a permanent collection and, especially, aims to make exhibitions that tell the international scene (since 1960) target.
Visibility of events (exhibitions) and promotion of the permanent collection.
Age: from 30 years onwards
General economic availability
Medium-high cultural level
Participate regularly in cultural events (exhibitions, concerts, conferences, etc.).
L’obiettivo di questo progetto era di usare la creatività per promuovere la libreria notabene (situata nel Quadrilatero di Torino) con una comunicazione non-convenziale e un budget molto basso.
Cartone vegetale da 1,5mm; tagliato a laser; stampato in serigrafia a un colore
Geraldo de Oliveira
Poster concept of the Tenacious D Musical
Geraldo de Oliveira
The work appears as a poster and is based on the graphical representation of the sexual act, showing a condom inside homogeneous atmosphere containing viruses of sexually transmitted diseases.
The target of the graphic are set by the color of each poster. The one with the gray background has features such as a poster neutral, generally; the one with the yellow background for teenagers, by the huge impact and contrast between the colors; the red one for young adults, passion and energy expressed by the colors, and for adults the poster with blue background, a color more serious, sober and protective.